Thursday, January 18, 2007

Hot video clips in promotional campaigns

The importance of hot video clips in promotional campaigns

One of the best advertising tools used by media houses to promote music videos or sample television programs is posting hot video clips on an upload video site. The advantage of advertising videos is that they get to be watched by a great number of people who access the video hosting site and who often post comments in response to the promotional videos they watch. A well made video will draw attention to the artist or program promoted, and will also trigger a chain reaction from the audience who accesses the online video site.

On an upload video site, advertisers are usually provided with the possibility to place ads at the beginning or end of certain hot clips that fall within the range of subject their target audience might be interested in. Promotional videos are all the more powerful when it comes to advertise an upcoming show, concert tour or television program. Uploading such videos is a great way to gain a very large audience, while also making significant savings to your advertising budget.

Hot clips are a good way of subtle advertising and they are particularly important for media houses that want to sample a television program. By posting advertising videos on an upload video site, you will not only get people’s responses to your upcoming show, but will also prepare them by stirring their curiosity, because such videos often function as teasers. It is also a budget-saving solution. With an online video site like HotClips.mobi showcasing multiple channels, for example, basic membership is free for all with 500 MB of storage and 500 MB bandwidth.

No comments: